Freelance Client: The Park London
Brief: Design agency The Park London partnered with The Park Brewery to create a limited edition collection of pale ales that would help keep the spirit of Glastonbury’s 50th birthday alive. The brief asked me to create a label design that was inspired by the festival’s iconic ribbon tower, which sits within The Park stage area.
Solution: I created an eye catching, illustrative outcome that takes inspiration from different areas around the Park stage such as The Wormhole, The Big Easy Jam and The Rabbit Hole. The outcome embraces the rich diversity of Glastonbury as well as honouring the festival's iconic patchwork aesthetic through our stickered concept. It was important to include elements of the tower's ribbons throughout the design and so these were embedded in a continued thread throughout the stickers.
